The White House will become a pink house on Thursday, as it is bathed in pink lighting to call attention to the fight against breast cancer.
U.S. President Barack Obama announced on the social networking site Twitter that the executive mansion will be lit in pink Thursday evening in recognition of October as National Breast Cancer Awareness Month.
Earlier this month, Mr. Obama signed a proclamation for breast cancer awareness month. It is one of numerous public efforts in October in the U.S. aimed at fighting the disease. Last year, a large pink ribbon was hung outside the White House.
The American Cancer Society says there are about 40,000 breast cancer deaths annually in the U.S. The World Health Organization says breast cancer claims 519,000 lives worldwide each year.
Some information for this report was provided by AP.