Student Union
Tuition Decreases, Donations Bring Students Relief
After decades of tuition increases at U.S. colleges and universities that have led to increased student debt and pushback from students and their families, some schools are reducing costs.
At the University of Michigan — ranked among the top public universities in the U.S. — free tuition will be extended at its Flint and Dearborn campuses. Called the Go-Blue guarantee, the offer applies to new full-time students residing in Michigan with a 3.5 grade-point average (GPA) on a 4.0 scale, with a family income of $65,000 or less or assets of less than $50,000.
The University of Michigan has 6,666 international students, according to the university's International Center, and the state has a large Arab population.
"Not only will most in-state undergrads see no change in their net tuition costs, we estimate that more than a quarter will pay no tuition at all," University President Mark Schlissel said.
Clinton College, a historically black college (HBCU) in South Carolina, is cutting tuition in half for its students this fall and will give every student a new computer tablet. Associate Vice President of Student Enrollment Jocelyn Biggs said the COVID-19 pandemic has created hardships.
"This is our way of saying you can still go to college at a reduced tuition amount and we're here to help," Biggs said.
Tuition for full-time students living on campus is $10,165 per semester and $5,240 for those living off-campus. Clinton College was one of many schools established by the African Methodist Episcopal Zion Church during Reconstruction after the U.S. Civil War, to help eradicate illiteracy among freedmen, according to its website. It has operated for 120 years.
The Kentucky Community and Technical College will maintain tuition from last year's rates.
"The board wanted to help students, and we felt keeping our tuition at the same rate would help thousands of families," Board Chair Gail Henson said in a news release.
Out-of-state students from counties contiguous to Kentucky pay $358 per credit hour. All other out-of-state students pay $627 per credit hour. International students typically pay out-of-state rates.
Tuition for in-state students at the University of Maine also will not increase in the coming academic year. The university has more than 600 international students from 70 countries and offers generous scholarships to those students, according to its website. Maine has a significant immigrant population from Africa.
The University of South Carolina announced it will freeze tuition at last year's rates. Other universities are issuing increases of about 1% to 2%.
The cost of tuition and fees at U.S. colleges and universities is the No. 1 reason that international students seek higher education elsewhere, in places such as Canada, Australia and New Zealand, according to the Institute of International Education (IIE). Those countries have been trying to attract foreign students through less expensive tuition and fees since enrollment in U.S. schools began to slide three years ago.
"The costs of U.S. higher education remain a perennial challenge in attracting international students, with 55.1% of institutions citing costs as one of the reasons for falling new student enrollment," according to IIE's Open Door report released in November 2019.
Celebrity donations recently have contributed to some students being able to study for less.
Yale University recently received a $150 million donation from David Geffen, a Hollywood business magnate, to the newly renamed David Geffen School of Drama at Yale. As a result, the university dropped its tuition for any student pursuing a degree or certificate in drama. It will allow the drama school to eliminate tuition for all degree and certificate programs, the university said.
Another billionaire, MacKenzie Scott, philanthropist and former wife of Amazon CEO Jeff Bezos, has made three rounds of donations to 286 organizations, including U.S. colleges and universities, totaling $8 billion.
Those schools include Borough of Manhattan Community College in New York City, College of the Desert in California, Florida International University in Miami (FIU), the University of Central Florida in Orlando (UCF) and Broward College in Fort Lauderdale.
In the case of UCF, the gift was the largest in the school's 58-year history.
In 2020, Scott made two similar surprise announcements in which she donated a combined $6 billion to fund COVID-19 relief, gender equity, historically Black colleges and universities and other schools.
The gift will help UCF toward its goal of becoming the world's leading public metropolitan research university, said UCF President Alexander Cartwright.
"The gift is a sign of trust and validation of our direction, and of the promising work that lies ahead for us and all our partners," a statement from Broward College said. "We send a tremendous thank you to MacKenzie Scott for this gift that will create economic mobility in Broward County for generations to come."
"This generous gift is a game-changer for FIU and our students' success for generations to come," said Mark Rosenberg, FIU's president. "Ms. Scott, [her husband] Mr. [Dan] Jewett and their team have taken note of our work serving a diverse student body and developing evidence-based strategies that have proven effective in helping our students succeed. This gift allows us to augment programs that we know work, develop models that can be replicated elsewhere, lift communities and combat poverty."
Twitter user @ramblingroses8 tweeted, "I don't know what I'd tell a kid today. I absolutely needed college because I'm an intellectual who wanted to explore ideas. it didn't make me much $ in the long run, but it was worth it to me. I did it on many jobs, aid & student loans, but it wasn't this expensive."
Some information for this report came from The Associated Press.
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College athletes push for voter turnout while largely avoiding controversy as election nears
Lily Meskers faced an unexpected choice in the lead-up to the first major election she can vote in.
The 19-year-old University of Montana sprinter was among college athletes in the state who received an inquiry from Montana Together asking if she was interested in a name, image and likeness deal to support Sen. Jon Tester, a three-term Democrat seeking re-election. The group, which is not affiliated with the Tester campaign, offered from $400 to $2,400 to athletes willing to produce video endorsements.
Meskers, who is from Colorado but registered to vote in Montana, decided against the deal because she disagrees with Tester's votes on legislation involving transgender athletes in sports.
"I was like, OK, I believe that this is a political move to try to gain back some voters that he might have lost," Meskers said. "And me being a female student-athlete myself, I was not going to give my endorsement to someone who I felt didn't have the same support for me."
Professional athletes such as LeBron James, Colin Kaepernick and Stephen Curry have taken high-profile stances on hot-button topics and political campaigns in recent years, but college athletes are far less outspoken — even if money is available, according to experts in the NIL field. Being outwardly political can reflect on their school or endanger potential endorsement deals from brands that don't want controversy. It can certainly establish a public image for an athlete — for better or for worse — or lead to tensions with teammates and coaches who might not feel the same way.
There are examples of political activism by college athletes: A Texas Tech kicker revealed his support for former President Donald Trump on a shirt under his uniform at a game last week and a handful of Nebraska athletes a few days ago teamed up in a campaign ad against an abortion measure on the Tuesday's ballot.
Still, such steps are considered rare.
"It can be viewed as risky and there may be people telling them just don't even take that chance because they haven't made it yet," said Lauren Walsh, who started a sports branding agency 15 years ago. She said there is often too much to lose for themselves, their handlers and in some cases, their families.
"And these individuals still have to figure out what they're going to do with the rest of their lives, even those that do end up getting drafted," she added.
College coaches are not always as reticent. Auburn men's basketball coach Bruce Pearl has used social media to make it clear he does not support Kamala Harris, Trump's Democratic opponent in next week's presidential election. Oklahoma State football coach Mike Gundy once caused a stir with a star player for wearing a shirt promoting a far-right news outlet.
Blake Lawrence, co-founder of the NIL platform Opendorse, noted that this is the first presidential election in the NIL era, which began in July 2021. He said athletes are flocking to opportunities to help increase voter turnout in the 18-to-24 age demographic, adding that one of his company's partners has had 86 athletes post social media messages encouraging turnout through the first half of the week.
He said athletes are shying away from endorsing specific candidates or causes that are considered partisan.
"Student-athletes are, for the most part, still developing their confidence in endorsing any type of product or service," he said. "So if they are hesitant to put their weight behind supporting a local restaurant or an e-commerce product, then they are certainly going to be hesitant to use their social channels in a political way."
Giving athletes a voice
Many college athletes have opted to focus on drumming up turnout in a non-partisan manner or simply using their platforms to take stands that are not directly political in nature. Some of those efforts can be found in battleground states.
A progressive group called NextGen America said it had signed players in Arizona, Michigan, Nevada, New Hampshire, Pennsylvania and Virginia to encourage voting among young people. Another organization, The Team, said it prepped 27 college athletes in Pennsylvania, North Carolina, Arizona and Michigan to lead volunteer voter participation opportunities for students. The organization also said it got more than 625 coaches to sign a nonpartisan pledge to get their athletes registered to vote.
The Team's executive director is Joe Kennedy, a former coach who coordinated championship visits and other sporting events at the White House during President Barack Obama's administration. In early October, it hosted a Zoom event during which panelists such as NCAA President Charlie Baker and WNBA players Nneka Ogwumike and Natasha Cloud gave college athletes advice about using their platforms on campus.
In its early days, The Team seized upon momentum from the record turnout seen in the 2020 election. The NCAA that year said Division I athletes could have Election Day off from practice and play to vote. Lisa Kay Solomon, founder of the All Vote No Play campaign, said even if the athletes don't immediately take stands on controversial issues, it's important for them to learn how.
"It is a lot to ask our young people to feel capable and confident on skills they've never had a chance to practice," Solomon said. "We have to model what it means to practice taking risks, practice standing up for yourself, practice pausing to think about what are the values that you care about — not what social media is feeding into your brain, but what do you care about and how do you express that? And how do you do it in a way that honors the kind of future that you want to be a part of?"
Shut up and play?
Two years ago, Tennessee-Martin quarterback Dresser Winn said he would support a candidate in a local district attorney general race in what experts said was very likely the first political NIL deal by a college athlete.
There have been very few since.
The public criticism and fallout for athletes who speak out on politics or social issue can be sharp. Kaepernick, the Super Bowl-winning quarterback of the San Francisco 49ers, hasn't played in an NFL game since January 2017, not long after he began kneeling during the national anthem at games.
Meskers, the Montana sprinter, said political endorsements through NIL deals could create problems for athletes and their schools.
"I just think that NIL is going to run into a lot of trouble and a lot of struggles if they continue to let athletes do political endorsements," she said. "I just think it's messy. But I stand by NIL as a whole. I think it's really hard as a student athlete to create a financial income and support yourself."
Walsh said it's easier for wealthy and veteran stars like James and Ogwumike to take stands. James, the Los Angeles Lakers star, started More Than a Vote — an organization with a mission to "educate, energize and protect Black voters" — in 2020. He has passed the leadership to Ogwumike, who just finished her 13th year in the WNBA and also is the president of the Women's National Basketball Players Association. More than a Vote is focused on women's rights and reproductive freedom this year.
"They have very established brands," Walsh said. "They know who they are and they know what their political stance is. They know that they have a really strong following that -- there's always going to be haters, but they're also always going to have that strong following of people who listen to everything that they have to say."
Andra Gillespie, an associate professor at Emory University who teaches African American politics, also said it is rare that a college athlete would make a significant impact with a political stand simply because they tend to have a more regional platform than national. Even celebrities like Taylor Swift and Eminem are better at increasing turnout than championing candidates.
"They are certainly very beneficial in helping to drive up turnout among their fans," Gillespie said. "The data is less conclusive about whether or not they're persuasive – are they the ones who are going to persuade you to vote for a particular candidate?"
Athletes as influencers
Still, campaigns know young voters are critical this election cycle, and athletes offer an effective and familiar voice to reach them.
Political and social topics are not often broached, but this week six Nebraska athletes — five softball players and a volleyball player — appeared in an ad paid for by the group Protect Women and Children involving two initiatives about abortion laws on Tuesday's ballot.
The female athletes backed Initiative 434, which would amend the state constitution to prohibit abortions after the first trimester, with exceptions. Star softball player Jordy Bahl said on social media that the athletes were not paid.
A University of Montana spokesperson said two athletes initially agreed to take part in the NIL deal backing Tester. The school said one withdrew and the other declined to be interviewed.
For Meskers, deciding against the offer boiled down to Tester twice voting against proposals to bar federal funds from going to schools that allow transgender athletes to play women's sports, a prominent GOP campaign topic. Tester's campaign said the proposals were amendments to government spending packages, and he didn't want to play a role in derailing them as government shutdowns loomed.
"As a former public school teacher and school board member, Jon Tester believes these decisions should be made at the local level," a Tester spokesperson said. "He has never voted to allow men to compete against women."
Meskers said she believes using influence as college athletes is good and she is in favor of NIL. She just doesn't think the two should mix specifically for supporting candidates.
"I think especially as student athletes, we do have such a big voice and we do have a platform to use," she said. "So I think if you're encouraging people to do their civic duties and get up and go (vote), I think that's a great thing."
