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Shoe Firm Aims to Capitalize on Kenya’s Culture of Elite Runners


Shoe Firm Aims to Capitalize on Kenya’s Culture of Elite Runners
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Kenyan entrepreneur Navalayo Osembo co-founded a footwear company six years ago with the dream of building on the country’s heritage of great runners such as Eliud Kipchoge and Wilson Kipsang. The vision was to manufacture high-quality running shoes in Kenya, as Hubbah Abdi reports from Nairobi. Carol Guensburg narrates the story. VOA footage by Amos Wangwa. Video editors - Betty Ayoub and Rob Raffaele. Omary Kaseko contributed.

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