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2023 Detroit Auto Show Reflects Changing Marketing Strategies


2023 Detroit Auto Show Reflects Changing Marketing Strategies
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The United Auto Workers union is striking against all three major U.S. automotive manufacturers, seeking higher wages and other benefits. As negotiations continue, the same manufacturers are showcasing their latest offerings at the 2023 Detroit Auto Show, an annual celebration of cars and trucks that has changed to reflect consumer demand and new technology. VOA’s Kane Farabaugh has more from Detroit.

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