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Better Fast Food


((PKG)) NEW AMERICAN FAST FOOD
((VOA Korean))
((Banner: Better Fast Food??))
((Producer: Eve Unshin Lee))
((Camera: Sanghoon Lee))
((Adapted by: Philip Alexiou))
((Map: Washington, D.C.))
((NATS))
((Jesse Konig, Co-founder, Swizzler Foods))
We hoped that we could, sort of, set this new standard in fast food. To serve for our inspiration for the food, we grew up and loved to eat, but today, we don’t really get excited about going to eat there. We know all the things that are bad for the environment, coming from, that are bad for your health, with all the documentaries and all of the things we’re learning about nutrition. So, we’re trying to, kind of, bring back those flavors and those awesome food experiences that people grew up on.
((NATS))
((Jesse Konig, Co-founder, Swizzler Foods))
It’s just trying to bring a lot of sourcing and transparency and just great ingredients to a food that’s by far the most popular in America. Hamburgers, French Fries, Hot dogs.
((NATS))
((Avani, Customer))
I would say, I know that they are all like grass-fed base and everything, and so, I feel like economically, environmentally friendly, and also just like the service here is really, really great.
((NATS))
((Jesse Konig, Co-founder, Swizzler Foods))
So we were, sort of, procrastinating getting normal jobs. We weren’t really excited about the 9 to 5, and we had this idea in college to, sort of, get money to go travel and do things after graduation. It, sort of, inspired us to just go all in and try to get a food truck, learn more about the industry. And since then, we’ve just been learning a ton and kind of growing as the business has grown, and I think today, we feel like we have a larger purpose and a mission. So, it’s exciting for us to, kind of, go and try to change the way people eat and change the way fast food works. It has kept us busy and kept us excited.
((NATS))
((Ethan, Customer))
Could I just get a Swizz Stack with no pickles? Thank you so much.
((NATS))
((Ethan, Customer))
They’re pretty good, they are like truffle, I don’t know. Some people really don’t like truffle, but I’m a big truffle person.
((NATS))
((Doug, Employee, Swizzler Foods))
Usually, people ask for some sort of recommendations, especially on our hotdog truck, I would say. People are always looking for recommendations there.
((NATS))
((Jesse Konig, Co-founder, Swizzler Foods))
McDonalds came around 50 years ago. There are plenty of copycats that jumped up right afterwards. We believe that because the food that people have such a great connection to, if we can prove a business model, where not only the customers are excited and winning, our business is sustainable. We’re able to do things that are sustainable for the environment as well. Then we can, sort of, set a new standard of excellence in fast food.
((NATS))

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