((PKG)) SOCK ENTREPRENEUR
((Banner: Sock Entrepreneur))
((Reporter: Elena Wolf))
((Camera: Max Avloshenko))
((Adapted by: Ailin Li))
((Map: New York))
((NATS))
Ready and extra cheesy? Excited? Happy?
((Banner: John’s Crazy Socks sells 1,900 different styles of socks. It's a father-son business that is worth $5 million.))
((NATS))
((JOHN CRONIN, Co-founder, John’s Crazy Socks))
I want to sell crazy socks. Why socks? It’s fun. It’s colorful. I like being creative. I do wonderful things.
((Banner: To make each sock purchase personal, John places a note inside each box.))
((NATS))
Thank you very much. I hope you enjoy the socks.
((JOHN CRONIN, Co-founder, John’s Crazy Socks))
I have Down syndrome. Down syndrome never holds me back. I have the chance. I give other people a chance. What we do is showing it's possible to spread happiness.
((NATS))
((Banner: John’s Crazy Socks has 35 employees. Eighteen of them have different abilities.))
((MARK CRONIN, Co-founder, John’s Crazy Socks))
We want to show the world what’s possible when you give someone a chance.
((NATS))
((LINDA CAMPIONE, Sock Imagineer, John’s Crazy Socks))
This is a Down syndrome super hero sock. John designed the sock and then we turned it into a sock, and President Bush actually wore these socks. John sent them to him on Down Syndrome Awareness Day, and he takes very big pride in this drawing. And we have a woman’s version and a children’s version coming out in fall.
((NATS))
((MARK CRONIN, Co-founder, John’s Crazy Socks))
We get asked, you know, how does it feel to overcome barriers. We just don’t see barriers. We just go and do.
((NATS))
((JOHN CRONIN, Co-founder, John’s Crazy Socks))
Our mission is spreading happiness here, and doing something fun here.
((NATS))
